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  Brand Story in a Social Media World
by Walter Akana - Jun, 2011
At the invitation of Sarah Behunek, Director of Alumni Relations, I had the privilege of doing a video shoot, with Tonya Riggs Clement, for the University of Colorado Leeds Business School. In case you don't know who she is, Tonya is one of the Everest Peace Climbers. In fact, she’s the twentieth American woman to scale Everest, and the fifth of just nine American women to have reached the top via the treacherous North Rid...
 
  Doing What’s “In You” | An Interview with Steven Leibensperger
by Dawn Lennon - Jun, 2011
I met Steven Leibensperger at an edgy little coffee house to give him a sell job. The executive director of the Lehigh Valley Arts Council and I, as president, were hoping we could convince him to join the board. He would be the only working artist and the youngest member by a lot. He gave us a “yes” and a lot more. Now I know why. DL: Did you always want to be an artist? SL: It’s hard to say. I just know that when I...
 
  Job Search: Create your brand
by Hallie Crawford - Jun, 2011
In your job search, you have to know your brand. On a recent group career coaching call my clients, Herman and James, were talking about this. What’s the difference between your brand and your elevator pitch? They’re very similar but there is a difference. Here’s the deal, your elevator pitch is: A statement about who you are The value you bring to a prospective employer What you’re looking for (a job, networkin...
 
  How remembering names can help your job hunting prospects
by Miriam Salpeter - Jun, 2011
When you’re in the midst of a job hunt, you never really know what will make the difference between being hired and coming in second place. When there are many qualified candidates, employers often rely on subtle, nuanced reasons to choose one candidate over another. Maybe one applicant seemed to have strong observational skills or one candidate seemed a better fit for the team than another. One way to help you stand out fr...
 
  Ladies, Still Underpaid and Overlooked? Start “Knowing Your Value” with Mika Brzezinski
by Dawn Lennon - Jun, 2011
Women have seemingly limitless career opportunities. If we’re smart enough, tough enough, and driven enough, we can get where we want to go. But will we get paid for our value? Women have different career obstacles to overcome, in most cases, then men. The most challenging is often ourselves. Mika Brzezinski unplugged Her new book, Knowing Your Value: Women, Money, and Getting What You’re Worth, is an amazingly ope...
 
  Want to Get Ahead? Take 5. Learn to Be Quiet.
by Dawn Lennon - Jun, 2011
Seems counter-intuitive, doesn’t it? When we want an opportunity or a raise, we need to ask for it. If we’re being mistreated, we need to speak out. When we see wrong being done, we need call attention to it. So how can being quiet help us get ahead? Crack this case and reap the benefits! Size up the situation The workplace is a din of noise. Everyone’s tuned into to multiple channels at the same time: Engaging i...
 
  Perspective
by Suzanne Bates - Jun, 2011
“Check it out,” said my husband as we zipped out of a parking space past a gaggle of cars. “What!!?” (I always miss these things). “That window sticker, didn’t you see it? Who Rescued Who?” If you don’t own a dog, or more accurately, aren’t a member that exclusive little club that has RESCUED a dog, the humor might not be obvious. There happens to be a category of people that wear this badge of honor; we are extremel...
 
  Working for a Tough Boss
by Suzanne Bates - Jun, 2011
Shakespeare once said, “Heavy is the head that wears the crown.” If you are a boss you may feel frustrated when you get feedback that people perceive you as tough. Is tough a good thing, or not? In my book, being tough-minded is essential. That’s not the same as being a jerk. But if you aren’t focused and results oriented, you don’t belong in the job. Recently I came across an article on Boston.com with tips on dealing...
 
  Enough Already: Why Now is the Perfect Time to Pursue Your Career Dream
by Elizabeth Freedman - Jun, 2011
At some point you just have to make the call, stop hemming and hawing and decide that it’s time. At some point you have to stop getting ready to get ready to make the career change that you fully intend to do once you’re ready. You have to stop telling yourself that you will do it…once you’re not so busy/once you graduate/once the kids graduate/ once your closet is finally organized and life is perfect. Consider one study...
 
  Uncomplicated Leadership: Make it Easier to Get the Job Done
by Elizabeth Freedman - Jun, 2011
Unfortunately, making things complicated is easy to do. Take something pretty straightforward, like weight loss. I don’t know about you, but if you gave me a donut for every time someone said, “All you have to do to lose weight is eat less and exercise more,” I’d be up to my eyeballs in powdered sugar. I’d also hate to admit that something so challenging has a pretty simple solution, particularly after spending time and money...
 
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