SPECIFIC RESPONSIBILITIES |
* Manage and coordinate marketing materials and web content. * Support marketing strategies set forth by the Marketing Director. * Assist with copywriting, artwork, and web workflow for planned print and digital marketing communications. * Write and coordinate social media. * Coordinate and maintain web-based marketing channels. * Assist in implementation of marketing campaigns. * Assist with the maintenance of the leads in CRM system, and marketing automation tools. * Verify, maintain, and manage branding standards between departments. * Coordinate meetings and communications with other departments to ensure that sales information and branding flows throughout the company to ensure that company goals and objectives are achieved. * Marketing content management upkeep including shared drives, Marketing Hub, and archives. * Create and edit high quality reports and documentation. * Create professional and dynamic PowerPoint presentations. * Coordinate promotional items for all departments - ordering, tracking, distribution (events, customer visits, customer give-a-ways) * Managing marketing inventory. * Fulfillment of department MARCOM and branding requests - internal emails, newsletters, and other communications * Develop programs that enhance employee understanding and commitment to the brand (Brand Ambassadors) * Event/Trade Show - application, payment, displays, giveaways, door prizes, other materials (when applicable), tracking. * Order logo embroidered uniform components as outlined in Uniform Program * ControlHub (Intranet) Management of marketing related materials * Maintain a working knowledge of the Control Southern Company organization and its operations. * Monitor industry trends, competitor activities, and customer feedback to suggest strategic adjustments to the brand strategy. * Proficient in working efficiently in a fast-paced environment while juggling multiple tasks at a time. * Carry out other related tasks as required. |
REQUIRED COMPETENCIES |
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* Strong Business and Professional acumen. * Strong interpersonal skills - ability to build strong working relationships with customers, vendors and co-workers. * High level of professionalism - no participation in gossip, politics or activity that betrays confidence. * Excellent communication skills - verbal and written. * A clear and concise writing style * Strong organizational skills with the ability to prioritize projects and accomplish them in a timely manner. * High attention to detail * Ability to maintain strict confidentiality. * Strong time management skills to multi-task, prioritize and meet deadlines.
* Self-motivated, confident, energetic, and creative. * Willingness to go the extra mile - go-getter, can do attitude with a desire to pitch in wherever and whenever needed. * Ability and willingness to be a positive, contributing, and adaptable member of the team. * Desire to continue learning and growing. * Capacity to work independently and collaboratively. |